The Body Shop India – The India Edit
Role: Motion Graphics, Video Editing & Graphic Design
For The India Edit campaign with The Body Shop India, I was responsible for bringing their new range of products to life through a highly engaging visual narrative.
The campaign showcased four natural ingredients—Hibiscus, Pomegranate, Lotus, and Black Grape—launched across multiple products including shower gels, body lotions, and body mists.
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Color-Coded Storytelling: The visual identity strictly followed the natural color palette of each ingredient, ensuring consistency, harmony, and strong recall for the product’s theme.
Immersive Editing
By balancing smooth transitions, vibrant textures, and friendly yet premium aesthetics, the video conveyed both The Body Shop’s sustainable ethos and its youthful, approachable vibe.
Ingredient-driven Motion Graphics:
Each model was seamlessly surrounded with dynamic ingredient-inspired visuals, creating a sensorial connection between the product and its natural origins.
The result was a visually rich, brand-aligned campaign that not only highlighted the purity of ingredients but also delivered an immersive experience for the audience—making them instantly resonate with the product’s essence.
Client: The BodyShop India
Studio: Thumb Thamba
Creative Director: Mohit
Storyboards: Garvit and Mohit
Editor: Saurabh Maurya
Studio: Thumb Thamba
Creative Director: Mohit
Storyboards: Garvit and Mohit
Editor: Saurabh Maurya
Motion Graphics : Saurabh Maurya
Graphic Design : Udbhav Midha
Managing Director: Sudhanshu Tewari